New Holland Agriculture announced the appointment of Alessandro Maritano to the role of Vice President New Holland Agriculture EMEA. He comes from his position as the brand’s Vice President in Latin America, which he has held for the past five years.
Alessandro Maritano brings to his new role also the experience and expertise to meet EMEA markets challenges through a proven record of operational leadership, business and development management gained in his previous positions in the brand’s Sales, Marketing and Services organisations for the EMEA region. In these roles he had been responsible as Business Director for various markets, including Italy, Poland and Eastern European importer countries.
Carlo Lambro, Brand President New Holland Agriculture, said: “Alessandro will play a key role in the implementation of our plans for the EMEA Region. He has acquired a wealth of experience in his long and varied career within New Holland, which he will be able to bring to bear in his new position.”
Alessandro Maritano holds a degree in Business Administration from the University of Turin and joined New Holland in 1997.