Partners 12 - page 2

true stories, under the title The Seeds of Life series –
once again, a profound linkwith the Expo 2015 theme.
The series includes films of nine real farmers from nine
different countries as they work - struggling with the
elements,planning tirelesslyandworking theunforgiving
Imagine a green, luscious slope of grass. That is the roof the NewHolland Pavilion at ExpoMilano 2015. A roof
that visitors are invited to climbas theybegin their visit to thePavilion. Andon the roof is the secondgenerationT6
Methane Power Tractor, a key step towards theBrand commitment to“Energy Independent Farming”.
The tractor is equippedwith theagricultural FPT Industrial NEF6-cylinder enginepoweredby100%methane,with
an increasedhorsepowerof179Hpandanenhanced torqueof740Nm. TheNEFengineoffersbetterperformance
at lower RPM and therefore reducednoise emissions.
CO2 emissions are 80 per cent lower than those of standard diesel engines, and the tractor’s three-way catalyst
ensures compliancewith Tier 4Bwithout needing additional after-treatment systems.
Withbio-methane, thecarbon footprint from themachine is virtuallyzero.Compared toconventional fuels, savings
of 25 to40per cent canbe achieved. This iswhy it fits soperfectlywith the theme of ExpoMilano2015: Feeding
the Planet, Energy for Life.
T
heNewHolland Sustainable Farm Pavilionopened
on May 1st ready to welcome over 20 million
visitors who are expected to visit Milan for Expo
2015, the Universal Exhibition. NewHolland is a Global
Partner of Expo Milano 2015and the only agricultural
equipment brand present at Expo 2015 as part of CNH
Industrial and Fiat Chrysler. The choice could not be
better given the Expo 2015 theme: Feeding the Planet,
Energy for Life. New Holland has actively pursued a
strategy for sustainable agriculture since 2006, when its
Clean Energy Leader strategywas launched.
The Sustainable Farm Pavilion provides a perfect
showcase of what the Brand has done and is preparing
to do for improved food security and environmental
sustainability. Working hand in hand with farmers
worldwide, NewHollandAgriculture has developed and
introducedmechanizationacross the food chain. Visitors
will see first-hand how this affects food quality, safety,
and farming sustainabilityworldwide.
The visit to the Pavilion will be accompanied by eight
hours towhich all farmers are accustomed.
The Seeds of Life series is an important part of the
experiencewithin thePavilion, asmanyvisitorshave little
knowledge and awareness of agriculture. New Holland
has made the visit to the Sustainable Farm Pavilion an
enlightening experience.
The Pavilion itself is totally sustainable. Built without
concretefoundations, it isassembledonasteelframework
designed to be easily dismantled: no demolition work
will be needed nor any constructionwaste produced. It
is totally self-contained, so that when it is removed the
area will be left clear and uncontaminated. Rainwater
is recycled for use inside. Energy will be generated by
Photovoltaic cells. After ExpoMilano 2015, the Pavilion
will be re-used for other uses.
Ideally, visitors begin their visit by ascending the
wide staircase, which offers a panoramic view of an
installation representing the New Holland logo. The
second generation T6Methane Power, is on display on
the grass, plantedon the pavilion roof.
We are finally there. TheNewHolland Sustainable Farm Pavilion, at Expo2015,
will display our sustainable farming technologies until October 31
st
EXPO2015.We are there!
Sustainable FarmPavilion
NewHollandAgriculture is theonly
agricultural equipmentmanufacturer
with itsownpavilionparticipating in
theuniversal exhibition,whose theme
Feeding thePlanet, Energy for Life
perfectly represents thevision, the
missionand thevaluesofourClean
EnergyLeader strategy.
A special guest on the roof
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